Search engine optimization (SEO) in a technique in which the websites are ranked higher in organic search results, thus increasing the visibility of your websites when the people look out for your products or services over the traditional search engines. The foremost objective of the SEO is to provide the most relevant result for your search query. This objective is achieved by the process called indexing or ranking which is carried out by determining the contents of websites, links on the websites, etc. The higher your website is ranked the more it is accessed by the users via search engines like Google, Yahoo, etc. We promote your website with the most effective methods to put it on the top of the search results on the most popular search engines like those mentioned above.
Every client wants web users to access his site whenever they are looking for a particular product/service similar to those provided by the client. It is very important to advertise the websites on such search engines such that the desired website is showcased at the top of the results and thus grabbing the attention of the user. This is where our expertise lies. We optimize the content in such a way that the websites will be the most popular one from the result set.
In today’s world there is competition in every field and Internet is not alien to that. There are thousands of option and choices for the user for one particular request. Thus the user is often spoilt for choices and left confused. It is really important to attract as many customers as you can by proper advertising and promoting your website. Search engine is the best platform to perform such a process. This overall process is termed as SEO (Search Engine Optimization). We optimize your websites such that the search engines show your website as one of the most relevant result when a corresponding search query is triggered.
OUR APPROACH TO SEO
Analyzing Website Contents: The contents of the website must be self elaborative and engaging for the users. Our SEO professionals analyze the contents and include an impactful headline, format the contents, define detailed structure, and analyze the traffic flow.
Content and Keyword optimization: The usefulness of the website is measured by the usefulness of the contents, keywords and the links provided in the websites over its competitors websites. We analyze the competitor’s contents and upgrade our client’s websites contents to make them more efficient.
Title Tags and META tags: After filling the websites with contents and keywords our expert SEO professionals generate a Title tag and Meta tag which is displayed in search engines. Title tags are the main description of the website and the Meta tag is the a bit more detailed description.
Submitting to the search engines: After updating the website our dedicated SEO experts submit the website to the search engines for ranking. While performing each phase we make sure that the website will be placed at the topmost position.
Optimizing inbound and outbound links: We make sure that all the inbound and outbound links used in the website add to our client’s advantage and also help the website achieve a higher ranking. Our years of experience come really handy in giving an edge to our client over their competitors.
Regular report generation: Our plan of action mainly depends on the research and study that we carry out during our course of action. The detailed reports which we prepare help us achieve better results.
- Ranking/Positioning reports: This report includes keywords by all the search engines and their corresponding ranks. This helps in understanding the highly rank keyword by each search engine.
- Initial ranking: Reports the current ranking as compared to the ranking before adopting the process of optimization.
- Submission Reports: It includes the previous submissions that were made to each of the different search engines. It also includes the information submitted to the directories.
- Link Reports: It includes all the latest inbound and outbound links present in the client websites.
Maintenance Reports: Regular analyzing the methods and the tactics to maintain the top position of the websites in each of the search engines.